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Schweppes
Packaging, Brand & Product Design

Schweppes, with their 235 years of expertise in crafting quality sparkling beverages, has teamed up with TRA, Dig Agency and Collido to research the growing movement of non-alcoholic drink options for adults.
We developed concept options and put them towards focus groups to gauge public opinion. The project's goal was to stay ahead of trends, conducting market research for non-alcoholic products.
Check out these 11 non-alcoholic beverage concepts Collido created for Schweppes in collaboration with TRA and Dig Agency. For unbiased research, we opted to title each product based on its ingredients instead of using brand names.











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